A new commercial lever
You enrich your media, CRM or performance recommendations with an acquisition-focused channel that is easy to integrate into your campaign plans.
Add SMS and email acquisition channels to your campaigns, without managing data or routing
We enable marketing, media and performance agencies to activate our exclusive audiences in Europe for their advertisers’ campaigns, with targeting, routing, unsubscribes and reporting handled by us.
Overview
An operational extension for your acquisition programmes
You can offer your advertisers a targeted email and SMS acquisition channel on opt-in audiences, without building a database, delivering a file or setting up a dedicated routing chain.
Access to qualified audiences
The advertiser targets opt-in consumers based on criteria such as country, area, age, gender, socio-professional category, interests, housing, automotive or real estate.
Routing managed by us
The campaign is routed without file delivery, with management of email unsubscribes, SMS STOP requests and opt-outs.
Agency benefits
What you add to your offering without making production more complex
Complete a media plan
Add an email, SMS or email + SMS component to your existing campaigns to increase reach, repetition or traffic generation.
Respond to more precise briefs
Activate geographic, socio-demographic or intent-based targeting depending on the objective: leads, quotes, appointments, visits or private sales.
Create a service margin
You can integrate our service as an operational partner and package the campaign within your overall recommendation.
Avoid the data workload
No database to rent, import, clean or maintain: the target is selected and then routed in a controlled environment.
Use cases
Useful campaigns for many B2C advertisers
The solution is designed for agencies supporting brands, networks, local businesses or high-value service providers looking to reach new prospects.
Available products
Four mechanics to match the channel to the brief
You choose the setup based on the advertiser’s objective, offer maturity, desired commercial pressure and the level of detail required in the message.
Immediate impact
For a short, local or highly action-driven operation.
From £0.10 excl. VAT/contact View the SMS productFull argumentation
To present an offer, detail a benefit and generate traffic.
From £0.025 excl. VAT/contact View the email productFollow-up on engaged audiences
To follow up by SMS with an audience based on its interaction with the email.
From £0.85 excl. VAT/contact View SMS retargetingDouble exposure
To strengthen memorisation and coordinate two touchpoints.
From £0.15 excl. VAT/contact View the email + SMS product
Available audiences
Activate campaigns across one or several European markets
For national or multi-country advertisers, you can build a campaign on a single audience or deploy several local activations depending on priority areas.
United Kingdom
1.6M contacts
Email and SMS available
France
2.8M contacts
Email and SMS available
Spain
1.2M contacts
Email and SMS available
Italy
1.4M contacts
Email and SMS available
Targeting can be adapted by country, geographic area, age, gender, socio-professional category, housing, interests, real estate, automotive or a catchment area around a postal code.
Method
A simple workflow between your agency, the advertiser and us
You send the brief
Objective, country, area, desired audience, message, schedule and destination link.
We frame the target
We validate the reachable volume, targeting criteria and most relevant channel.
The campaign is routed
We route the campaign without transferring the contact file.
You receive the results
Campaign reporting enables you to integrate performance into your client review.
Platform
Campaigns can also be configured directly in your workspace.
If you want to stay in control, you can select the target, channel, volume and campaign settings from the platform, then launch routing without handling any contact file.
Compliance & quality
An activation model designed to protect the agency-advertiser relationship
Our audiences are proprietary, opt-in and exclusively B2C. We manage email unsubscribes, SMS STOP requests and opt-outs. Consent proofs can be provided in case of complaint, on request.
Learn more about compliance
Opt-in
Proprietary audiences
Routing
No file delivery
Management
Unsubscribes & SMS STOP
Advertiser brief
Do you have a campaign to recommend to a client?
Send us the context, country, area, desired volume and objective. We help you build a campaign scenario that can be activated quickly.